• Top Medical Aesthetic Interior Design Strategies for a Competitive Edge

    February 20, 2023

    By Michele Pelafas, ASID, IIDA, Principal Designer, Artistic DirectorIt is common knowledge that great interior design helps the performance of any business. [...]

  • Your “New Service” Marketing Plan: 3 Steps to Success

    January 12, 2023

    By Etna InteractiveIntroducing—or re-introducing—a service is an incredible opportunity for growth. But no product or service sells itself. You need to do [...]

  • Youth Movement

    January 3, 2023

    By Michael MeyerOn the surface, the statistics presented in the 2022 Medical Spa State of the Industry Report Executive Summary do not [...]

  • The Evolving Face of Medical Spa Ownership

    December 27, 2022

    By Michael MeyerEvery medical spa has a story behind it. Whether it’s a single advanced practice registered nurse (APRN) scrimping and saving [...]

  • Designing Your Ideal Medical Spa

    December 20, 2022

    By Mitra SilvaThe renovation/building process can be likened to a journey where you must take strategic steps to reach your destination—in this [...]

  • Digital Marketing: A Complete Must for Medical Spas

    November 18, 2022

    By Growth99Since the beginning of the 21st century, technology has been unstoppable in advancing. The world has been accustomed to its works [...]

  • How to Build a Recession-proof Medical Spa

    October 21, 2022

    By Maven Financial PartnersWith all the talk about inflation and interest rates, it’s understandable that a potential recession might be looming in [...]

  • Medical Spa SEO: Advanced Strategies

    September 23, 2022

    By DoctorLogicWith more than 5,000 medical spas working all over the United States, the competition for patients is becoming more and more [...]

  • Insight on Inclusion from Aesthetic Practitioners of Color, Part 3

    September 21, 2022

    By Madilyn MoellerWhat Medical Spas Can Learn About Training Providers, Treating Patients and Talking About DiversityQP shares the insight of Shannon King, [...]

  • How to Price Your Aesthetic Services and When It’s Time to Raise Them!

    August 30, 2022

    By Terri Ross, APX PlatformWhen I travel to practices or speak at aesthetic conferences across the country, questions about how to determine [...]

  • Medical Aesthetics Software: Creating a Safer, More Efficient Industry

    July 6, 2022

    By Michael MeyerMedical aesthetics has long been on the cutting edge of medicine, so it makes a certain amount of sense that [...]

  • Top Tips for Social Media Success in 2022 for Aesthetic Practices

    May 20, 2022

    By Terri Ross, APX PlatformThe rules of social media marketing are constantly changing. It's hard for even the top social media experts [...]