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The Latest from the Industry
Building Safety Through Community
By Madilyn Moeller, Marketing Content CoordinatorBuilding your professional network makes you a safer injector and reinforces safe clinical practices. When med spa practitioners are all practicing safely, patients are happy with their aesthetic treatments and consumer confidence grows. Thankfully, community naturally develops when you attend clinical trainings and industry events.The AIA alumni network is coming [...]
The Most Important Metrics Your Medical Spa Should Track in 2024
By Kendall Reed, Maven Financial PartnersUnderstanding your data is essential to making smart business decisions. If you haven’t been tracking your practice’s monthly data, consider this a New Year’s resolution: Start now. While measuring and analyzing your key performance indicators (KPIs) alone won’t guarantee success, it will guide you toward smarter decisions as you aim [...]
Med Spa Business Planning: A Step-by-Step Guide
By Bryan Durocher, Founder and President of Durocher Enterprises A detailed business plan is a must-have for a successful, profitable, and sustainable medical spa practice. "Business is a numbers game". We have all heard that saying before and it is very true. Having a positive bottom line in this industry means really keeping an eye [...]
How to Leverage Your GBP to Expand Visibility in the Google 3-Pack
By MedShark DigitalFor medical practices looking to be competitive online, ranking on the local Google 3-Pack is a vital strategy. From conducting competitive research to appropriately structuring your website, the following tactics will unlock your potential to rank. How to begin the process? Competitive researchEffective competitive research is fundamental to eventually building out and optimizing [...]
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→ Storm Watch: Creating a Rainy-day Fund
→ The Power of the Right EHR Implementation and Setup: Unlocking Good, Trusted and Actionable Data, Part 2
→ The American Med Spa Association Launches Multi-state Executive Legal Guides
→ The Power of the Right EHR Implementation and Setup: Unlocking Good, Trusted and Actionable Data, Part 1
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