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How to Turn a Recession Into Your Med Spa’s Biggest Advantage
By Growth99You check the news and see another headline about market volatility. Your stomach drops. As a med spa owner, you're probably wondering, "What happens to my practice during a recession?"Here's the truth: Your practice doesn't have to be a victim of economic downturns. With the right strategies, you can turn economic uncertainty into your [...]

Should We Be Injecting Non-HA Fillers and Biostimulators? A Clinician’s Perspective
By Taylor Siemens, NP, Vitalyc MedSpaIn the ever-evolving world of aesthetic medicine, new trends and technologies are as common as a packed Botox schedule. As a nurse practitioner with almost a decade of experience in this industry, I’ve seen treatments rise to fame (and fade into oblivion) faster than you can say “collagen production.” Yet, [...]

Texas Restructures Med Spa Rules
By Patrick O’Brien, JD, General Counsel, American Med Spa Association (AmSpa)Has your mother-in-law ever “organized” your kitchen and then you couldn’t find anything? You know all your pots, pans and spatulas still exist, but good luck trying to find them. Recently, the Texas Medical Board undertook a comprehensive review and restructuring of its administrative rules [...]

Kickstart 2025: Top Q1 Marketing Strategies for Med Spas, Wellness Centers and Aesthetic Practices
By Lori Werner & Sherry Sbraccia, Medical Marketing WhizAs the new year begins, medical, wellness and aesthetic practices have a unique opportunity to attract patients, boost revenue and build lasting relationships with their communities. To help navigate the first quarter of 2025, here are some insights into effective marketing strategies. These ideas focus on creative [...]
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