UPDATED—Hyaluronic Injection Pens: What You Need to Know
January 15, 2020By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)Update October 11, 2021: The FDA has issued a safety [...]
4 Critical Elements for Converting Web Leads into Consultations
January 8, 2020By Terri Ross, Terri Ross ConsultingI'd like you to think about a few important questions: What percentage of your leads are coming [...]
The Secret Weapon That Will Explode Your Medical Spa Sales
December 18, 2019By Terri Ross, Terri Ross ConsultingAs a leading sales training expert in the aesthetic industry with vast experience as a medical device [...]
Portrait of a Medical Spa Owner, Part 4: The Entrepreneur
December 6, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationIn the early days of the medical aesthetic business, it was more or less [...]
How to Build Your Retail Program
December 4, 2019By Terri Ross, Terri Ross ConsultingIncorporating retail products into your medical aesthetic practice can substantially strengthen your sales program, increase patient satisfaction, [...]
Portrait of a Medical Spa Owner, Part 3: The Nurse
November 25, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationIn the early days of the medical aesthetic business, it was more or less [...]
Launching a Medical Aesthetics Practice: Key Factors to Consider
November 20, 2019By Terri Ross, Terri Ross ConsultingLaunching a medical aesthetics practice can be an incredibly challenging but ultimately rewarding venture. Before opening the [...]
Portrait of a Medical Spa Owner, Part 1: The Doctor
November 18, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationIn the early days of the medical aesthetic business, it was more or less [...]
Home-grown Success
November 11, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationAccording to the U.S. Census Bureau, the population of the Midwest—which includes Ohio, Michigan, [...]
The Power of Patient Retention
November 6, 2019By Terri Ross, Terri Ross ConsultingPatient retention is a very powerful—and sometimes overlooked—way to rapidly expand your medical aesthetics practice. Why? Because [...]
How Forming an LLC Can Help Your Medical Spa
October 30, 2019By Courtney P. Cowan, JD, ByrdAdattoBeginning Labor Day Weekend through the first few weeks of 2020, you will find ByrdAdatto attorney Robert [...]
Email Marketing Strategies: Targeted Newsletters
October 23, 2019By Terri Ross, Terri Ross ConsultingOnce you have identified and attracted the attention of your patient population, it is essential to stay [...]