• Letter from the CEO: You Can Help! Donate Your PPE

    March 23, 2020

    By Alex R. Thiersch, JD, CEO of the American Med Spa Association (AmSpa)Yesterday, I was having a fairly typical conversation with my [...]

  • The Pandemic, Elective Surgical Care and Informed Consent

    March 19, 2020

    By Jeff Segal, MD, JD, ByrdAdatto and Medical JusticeAs I write this, we are reading in the news about potential quarantines and [...]

  • 5 Ways to Prepare Your Business for a Pandemic

    March 19, 2020

    By WeaveOur society is in the middle of a pandemic. It remains unclear what will unfold in the days to come, but [...]

  • What Your Medical Spa Needs to Know About the Coronavirus, Part 2

    March 13, 2020

    By Patrick O'Brien, JD, legal coordinator, American Med Spa AssociationSince part one of this article was originally posted, the outbreak of Coronavirus, [...]

  • Can a Doctor Prescribe Controlled Substances Via Telemedicine?

    March 6, 2020

    By Bradford E. Adatto, Partner, ByrdAdattoFrom groceries to workout classes, entrepreneurs in all industries are attempting to duplicate the "Amazon Effect"—the ongoing [...]

  • The Follow-up—The Cherry on Top of the Sales Process

    March 4, 2020

    By Terri Ross, Terri Ross ConsultingImagine this scenario: You have a consultation with a prospective patient. It goes really well. You establish [...]

  • How to Cash In on Social Media Followers

    March 2, 2020

    By Danielle Smith, NP-C, CEO, smith & coSocial media comes at us from every angle, and the pressure to keep up, especially [...]

  • Social Media and Micro-influencers

    February 28, 2020

    By Jenny Robinson, Skin Body SoulSocial media is an incredibly powerful tool for your medical spa. It has dramatically changed the way [...]

  • Member Spotlight: Take a Ride on the Beauty Bus

    February 24, 2020

    By Michael Meyer, Content Writer/Editor, American Med Spa Association As any marketing professional can tell you, it helps to have a hook—and [...]

  • What Aesthetic Practices Need to Know About Naturopathic Medicine

    February 21, 2020

    By Courtney P. Cowan, JD, ByrdAdattoMedical consumers are becoming more and more discerning when it comes to seeking health care. Healthier lifestyles, [...]

  • Take an X-Ray of Your Practice

    February 19, 2020

    By Terri Ross, Terri Ross ConsultingAs a practice management consultant and sales performance coach in the aesthetic space, I speak all over [...]

  • Credentialing and Creating Your Unique Value Proposition

    January 22, 2020

    By Terri Ross, Terri Ross ConsultingProspective patients are buyers who want to know the answer to several questions. What's in it for [...]