Portrait of a Medical Spa Owner, Part 4: The Entrepreneur
December 6, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationIn the early days of the medical aesthetic business, it was more or less [...]
How to Build Your Retail Program
December 4, 2019By Terri Ross, Terri Ross ConsultingIncorporating retail products into your medical aesthetic practice can substantially strengthen your sales program, increase patient satisfaction, [...]
Launching a Medical Aesthetics Practice: Key Factors to Consider
November 20, 2019By Terri Ross, Terri Ross ConsultingLaunching a medical aesthetics practice can be an incredibly challenging but ultimately rewarding venture. Before opening the [...]
Home-grown Success
November 11, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationAccording to the U.S. Census Bureau, the population of the Midwest—which includes Ohio, Michigan, [...]
The Power of Patient Retention
November 6, 2019By Terri Ross, Terri Ross ConsultingPatient retention is a very powerful—and sometimes overlooked—way to rapidly expand your medical aesthetics practice. Why? Because [...]
California Continues History of Limiting LVNs and MAs in Medical Spas
November 1, 2019By Patrick O'Brien, JD, legal coordinator, American Med Spa AssociationEvery state has differing rules about what types of tasks and procedures may [...]
Retail Rakes It In
October 21, 2019By Michael Meyer, Content Writer/Editor, American Med Spa AssociationNot every medical spa offers retail products, but according to the findings of the [...]
How to Structure New Employee Orientation
October 9, 2019By Terri Ross, Terri Ross ConsultingYour team is one of the most important assets of your medical aesthetics practice. Each member of [...]
Building Your Exit Plan
September 27, 2019By Bradford E. Adatto, partner, ByrdAdattoMy father is a retired orthopedic surgeon. I'e witnessed his personal retirement journey and know that closing [...]
Consulting from the Patient’s Point of View
September 25, 2019By Terri Ross, Terri Ross ConsultingThe first consultation with a prospective patient is undoubtedly the most important. Patients will form most of [...]
Medical Board of California Issues Warning for Hair Restoration Technicians
September 13, 2019By Michael Byrd, JD, partner, ByrdAdattoThe Medical Board of California (MBC) has warned physicians against using unlicensed persons for hair transplant procedures [...]
Invest in Quality Internet Marketing for Your Medical Spa
September 11, 2019By Terri Ross, Terri Ross ConsultingOnline presence is one of the most critical elements of a successful marketing program. In the era [...]